Off The Rack Is Out, Custom Fit And Style Is In.

February 13, 2013
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Are you sick of trying on shirts made for blokes with skinnier arms than Lindsay Lohan? Are you consistently intimidated by shirts that fit a little too snugly around the belly, but hang loose around your pencil neck? Or are you simply tired of never finding a shirt that makes you look good; really good? has literally revolutionized shirt shopping for the provincial male who wants a perfectly tailored shirt without the extortionate price. You logon, choose your fabric – from 67 variations – then hop over to shape your creation, altering everything from the collar, to the pockets to the cuffs. You even get to customize your own ruddy buttonholes.

And it doesn’t stop there. The site’s creators then take you through, step by step (to ensure you don’t fall at the last haberdashery hurdle) how to measure all your appropriate body parts, to ensure your new shirt will feel like a second skin. It’s just that good. The price of your shirt will vary – contingent on your fabric – but you can make off with your own, one of a kind, self-designed masterpiece for just $85. Bargain. We’re designing ours right now!

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